Paper rock scissors collaborated with POLITIX Clothing for men for its fifth year as an official partner of Movember.
Thanks to a creative campaign featuring Sydney-based artist and designer, Nathan Johnson. The campaign aims to capture the importance of Movember with phrases such as “Everything you grow will save a brother!”
This year he focused on connecting through the spoken and visual word to represent the brand’s commitment to Speak Up, Show Up and Suit Up for Men’s Health via a $10 donation for each blazer and dress jacket. at full price sold in November.
Men’s health has never been more important. The campaign aims to take a stand and elevate stories and statements to change the face of men’s health using positive and affirming words through bold typographic execution created by Nathan Johnson.
Going even further this year, POLITIX is also launching an always-rounded donation mechanism, giving customers the option to donate to Movember at any point of purchase.
Marketing Director, Megan Voss
Marketing Campaign Manager, Salomé Jones
Marketing Specialist, Matthew Kouvas
PAPER STONE SCISSORS
Concept, creative direction, casting and production by Paper Stone Scissors
Co-Founder and Creative Director, Andrew Majzner
Sydney Creative Director, Dylan McDonough
Director of Client Services, Alexandra Mason
Production, paper stone scissors
Photography, Manolo Campion
Grooming, Cat Smith